Foundations of Strategy

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9781118914700: Foundations of Strategy
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Foundations of Strategy, second edition is a concise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students in mind, the latest edition has a clear, comprehensive approach, underlined by sound theoretical depth. The content has been fully revised and updated to reflect recent developments in the business environment and strategy research.

Features of the text include: * 10 chapters covering all the topics in a typical one-semester course. * Concise and integrated treatment of strategy implementation focusing on strategy in practice. * Integration of the not-for-profit sector. * Opening and closing chapter case studies covering a range of real-world, global examples. * Featured Example and Case Insight boxes throughout chapters to give an additional dimension to the subject matter.

An extensive range of learning and teaching materials accompany this text including instructor manual, case teaching notes, test bank and PowerPoint slides, for instructors. Resources for students include self-test quizzes and glossary flashcards to check understanding. Access the full resources online at www.foundationsofstrategy. com.

Über den Autor:

Robert M. Grant is Eni Professor of Strategy Management at Bocconi University in Milan and a Visiting Fellow at Georgetown University, Washington and City London University.

Judith Jordan is Teaching Associate in Management at the University of Bristol.

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Grant, Robert M.
Verlag: Wiley John & Sons Mrz 2015 (2015)
ISBN 10: 1118914708 ISBN 13: 9781118914700
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Buchbeschreibung Wiley John & Sons Mrz 2015, 2015. Taschenbuch. Buchzustand: Neu. 246x189x17 mm. Neuware - Foundations of Strategy, second edition is aconcise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students inmind, the latest edition has a clear, comprehensive approach,underlined by sound theoretical depth. 520 pp. Englisch. Artikel-Nr. 9781118914700

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