The Handbook of Communication and Corporate Social Responsibility (Handbooks in Communication and Media)

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9781118721384: The Handbook of Communication and Corporate Social Responsibility (Handbooks in Communication and Media)
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"If the publication of a handbook represents both the crystallization of research into a movement or field as well as serving as a platform for future studies, then this handsome and thorough title certainly serves both purposes well. -Communication Director magazine

"An impressive, accessible volume that includes writing by a significant group of international scholars and practitioners, this handbook will prove instructive to CSR practitioners and students alike." -Ethical Corporation magazine

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This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. * Addresses a gap in the existing CSR literature * Demonstrates the relevance of effective CSR communication for the management of organizations * The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management

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Klement Podnar, Øyvind Ihlen
Verlag: Wiley & Sons
ISBN 10: 1118721381 ISBN 13: 9781118721384
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Buchbeschreibung Wiley & Sons. Taschenbuch. Buchzustand: Neu. 246x171x26 mm. Neuware - This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. 608 pp. Englisch. Artikel-Nr. 9781118721384

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