Blogging All-in-One For Dummies - Softcover

Gunelius, Susan

 
9781118299449: Blogging All-in-One For Dummies

Inhaltsangabe

A complete update to the ultimate reference guide on blogging basics!The increase in the number of blogs is seemingly endless and continues to grow at a phenomenal rate, thanks in part to the rise of smartphones, tablets, and blogging applications. With this kind of popularity, how can a blogger stand out from the rest of the masses? This all-in-one guide is packed with detailed information and advice that helps you create and solidify your place in the blogosphere. You'll learn how to get started, use blogging tools, collaborate with other bloggers, become a part of mobile blogging, and much more.* Covers getting started, working with blogging software, other tools, blog marketing, microblogging (including Twitter), making money with your blog, and corporate and niche blogging* Helps new bloggers become active and productive members of the blogging community* Provides vital information for both hobby bloggers and those who want to build a career around bloggingBlogging All-in-One For Dummies, 2nd Edition cuts through the clutter and offers you a fun and friendly reference guide to starting and maintaining a successful blog.

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Über die Autorin bzw. den Autor

Susan Gunelius is a 20-year marketing veteran and President and CEO of KeySplash Creative, Inc. (www.keysplashcreative.com), a marketing communications company. She writes about marketing, branding, and social media for Forbes and entrepreneur.com, is featured on CNBC and BusinessWeek.com, and owns the award-winning blog WomenOnBusiness.com.

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Dive into the exciting blogosphere so you can create, publish,and maintain your own blog

Blogging is fun, and this comprehensive guide makes it easy toget started! From blogging terms and platforms to theories andeffective strategies, you'll find all the information you need tojoin the blogosphere and achieve your goals. So start thinkingabout what you want to write about and get ready to head down thepath to blogging success!

  • Find a niche — determine what you want to write about andquickly set up your blog
  • Blogging for business — follow steps to start a businessblog and review companies that are doing it effectively to gainpowerful ideas
  • Picking a platform — select the best blogging applicationsand blog hosts to meet your needs
  • Get a helping hand — learn about the tools to help withsearch engine optimization, analyze your blog's performance, createa podcast, and more
  • Build a following — find out the secrets to bloggingsuccess, how to build a community, and ways to market your blogusing social media
  • Show me the money — discover the monetizationopportunities waiting for you in the blogosphere, includingenabling advertising, publishing sponsored reviews, and sellingmerchandise

Open the book and find:

  • Advice for picking a domain name that stands out
  • The rules of the blogosphere you must follow
  • Details of WordPress®, Blogger, and Tumblr®
  • Steps for creating a blog feed and adding images
  • How to blog on the go using a mobile device
  • Secrets to making money from your blogging efforts
  • Microblogging basics using Twitter

8 books in 1

  • Joining the Blogosphere
  • Niche Blogging
  • Corporate and Business Blogging
  • Choosing a Blogging Application
  • Blogging Tools
  • Promoting and Growing Your Blog
  • Making Money from Your Blog
  • Microblogging with Twitter®

Aus dem Klappentext

Dive into the exciting blogosphere so you can create, publish, and maintain your own blog

Blogging is fun, and this comprehensive guide makes it easy to get started! From blogging terms and platforms to theories and effective strategies, you'll find all the information you need to join the blogosphere and achieve your goals. So start thinking about what you want to write about and get ready to head down the path to blogging success!

  • Find a niche — determine what you want to write about and quickly set up your blog
  • Blogging for business — follow steps to start a business blog and review companies that are doing it effectively to gain powerful ideas
  • Picking a platform — select the best blogging applications and blog hosts to meet your needs
  • Get a helping hand — learn about the tools to help with search engine optimization, analyze your blog's performance, create a podcast, and more
  • Build a following — find out the secrets to blogging success, how to build a community, and ways to market your blog using social media
  • Show me the money — discover the monetization opportunities waiting for you in the blogosphere, including enabling advertising, publishing sponsored reviews, and selling merchandise

Open the book and find:

  • Advice for picking a domain name that stands out
  • The rules of the blogosphere you must follow
  • Details of WordPress®, Blogger, and Tumblr®
  • Steps for creating a blog feed and adding images
  • How to blog on the go using a mobile device
  • Secrets to making money from your blogging efforts
  • Microblogging basics using Twitter

8 books in 1

  • Joining the Blogosphere
  • Niche Blogging
  • Corporate and Business Blogging
  • Choosing a Blogging Application
  • Blogging Tools
  • Promoting and Growing Your Blog
  • Making Money from Your Blog
  • Microblogging with Twitter®

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