Bricks Matter: The Role of Supply Chains in Building Market-Driven Differentiation (Wiley and SAS Business Series) - Hardcover

Über die Autorin bzw. den Autor

LORA M. CECERE is the founder of the research firm Supply Chain Insights, which is paving new directions in building thought-leading supply chain research. She is also the author of the enterprise software blog “Supply Chain Shaman.” The blog focuses on the use of enterprise applications to drive supply chain excellence. As an enterprise strategist, Lora focuses on the changing face of enterprise technologies. With over forty years of diverse supply chain experience, Lora spent nine years as an industry analyst with Gartner Group, AMR Research, Inc., and Altimeter Group.

CHARLES W. CHASE JR. is the principal industry consultant for the manufacturing and supply chain global practice at SAS. He is the primary architect and strategist for delivering demand planning and forecasting solutions to improve supply chain efficiencies for SAS customers. He has more than twenty-six years of experience in the consumer packaged goods industry and is an expert in sales forecasting, market response modeling, econometrics, and supply chain management.

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Praise for BRICKS MATTER

“This is the new bible for all supply chain executives. It provides an insider’s perspective that will prove incredibly valuable to even the most grizzled supply chain veteran. This is the next must-have business book.”

–Bruce Richardson, Chief Enterprise Strategist, Salesforce.com

“This book is like no other that has been written about supply chain management. It is a must-read for the supply chain leadership team.”

–Marty Kisliuk, Global Operations Director, Agricultural Products Group, FMC Corporation

“Lora Cecere has been a key driver of supply chain strategies that force companies to think differently about how they work with their customers, partners, and cross-functionally within their own organizations. Here she teaches us to take a bold step to change our thinking and turn the supply chain around to focus on the consumer.”

–Ann Dozier, Vice President, Fresh Dairy Direct IT, Dean Foods Company

“Today, the worlds of social business and supply chain management have many degrees of separation. I enjoyed working with Lora to understand what the future transformation of digital marketing to digital business could look like.”

–Jeremiah Owyang, Research Director, Altimeter

“The journey to build the outside-in, end-to-end value network happens in stages and can only be led from the top based on value-based outcomes. This is a guidebook for leaders driving the transformation.”

–Roddy Martin, industry thought leader

Aus dem Klappentext

BRICKS MATTER

The Role of Supply Chains in Building Market-Driven Differentiation

Corporate quality and process improvement initiatives are stalled. Satisfaction rates with current supply chain technologies have never been lower nor the failure rates as high. Yet, companies continue in the same patterns.

Sharing relevant stories of success and failure from seventy-five supply chain pioneers, Bricks Matter reveals the insights of what has been learned over the course of thirty years, providing insights on the evolution of processes, and prognosticating on the future of tomorrow’s supply chains.

This groundbreaking resource explores why supply chains matter today and how companies need to prepare for the next decade. Authors Lora Cecere and Charles Chase Jr. present a look at the future of technologies, a future that already includes big data, new forms of predictive analytics, and the evolution of digital manufacturing, proving that the adoption of new technologies is part of winning the supply chain race.

Bricks Matter explores:

• Who does supply chain best?
• The new world of demand management
• Achieving market-driven capabilities
• Social: a new form of demand signal
• Building horizontal connectors
• Questioning the status quo

Manufacturing is coming full circle. Starting out as a craft focused on the production of individual units, it has now, through digital manufacturing, returned to the unit of one with the potential to improve supply chain agility. Learn how to create a world-class supply chain focused on continual improvement with the hands-on guidance found in Bricks Matter.