Verwandte Artikel zu Go Mobile: Location–Based Marketing, Apps, Mobile...
Go Mobile: Location–Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business - Hardcover
Inhaltsangabe
Set-up, run, and measure successful mobile media marketing campaigns Go Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS for business, incorporate 2D and QR Codes into their campaigns, develop mobile websites and mobile apps, see case studies, and much more. Go Mobile offers practical, step-by-step guidance for implementing a mobile marketing campaign. Readers will learn how to: * Use location-based marketing to get new customers and keep existing ones * Integrate social media with your mobile media campaign * Use mobile E-commerce to improve brand loyalty * Measure the ROI of a mobile media campaign * Develop mobile media business models you can use to grow revenues With these effective, efficient, and integrated mobile marketing campaigns, business owners and marketers will garner enviable response rates and watch their revenue grow more rapidly than ever before.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Über die Autorin bzw. den Autor
Jeanne Hopkins is the Vice President of Marketing at HubSpot, generating over 45,000 new leads each month and leading the company in new mobile initiatives. She helped push HubSpot to become mobile-enabled and writes blog posts for HubSpot's mobile blog, which 11.3 percent of readers now access through their smartphones. Jamie Turner is an author, speaker, and the founder of BKV's 60 Second Marketer, an online magazine that provides tools, tips, and tutorials for marketers around the globe. He is also a regular guest on CNN and HLN on the topic of digital media.
Von der hinteren Coverseite
<p><b>GET YOUR BUSINESS TO GO MOBILE</b> <p>According to the Mobile Marketing Association, more people in the world own a mobile device than own a toothbrush. Morgan Stanley reports that the adoption of the iPhone happened at a rate 11 times faster than the adoption of AOL. And after 2013, the number one way people will access the Internet is via their smartphones. <p>Given all that, it's not surprising that corporations around the globe are embracing mobile marketing as a new and revolutionary tool that can help them connect with customers. <i>Go Mobile</i> will prepare you to set up, launch, and run a mobile marketing campaign that generates a positive ROI. Learn how to use QR codes, SMS, mobile apps, mobile websites, and other tools to help you get more customers, generate more referrals, and grow your revenues faster than ever before. <p>"A thorough introduction to the next frontier for permission marketing: mobile."<br/> <b>—SETH GODIN,</b> author of <i>We Are All Weird and Permission Marketing</i> <p>"Mobile marketing is a huge challenge for companies to consider. Learn all you can through books like this, and through diving in yourself."<br/> <b>—CHRIS BROGAN,</b> President of Human Business Works and coauthor of <i>Trust Agents</i> <p>"<i>Go Mobile</i> is your must-read road map to the widely traveled road of mobile users. If you want to excel past a basic understanding of mobile marketing and truly connect with on-the-go consumers, study this book!"<br/> <b>—MICHAEL STELZNER,</b> founder of Social Media Examiner and author of <i>Launch</i>
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
- VerlagJohn Wiley & Sons Inc
- Erscheinungsdatum2012
- ISBN 10 1118167783
- ISBN 13 9781118167786
- EinbandTapa dura
- SpracheEnglisch
- Anzahl der Seiten256
- Kontakt zum HerstellerNicht verfügbar
EUR 1,47
EUR 6,16 für den Versand von Vereinigtes Königreich nach Deutschland
Versandziele, Kosten & DauerSuchergebnisse für Go Mobile: Location–Based Marketing, Apps, Mobile...
Foto des Verkäufers
Go Mobile: LocationBased Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Slight rubbing to slipcase/sleeve. Artikel-Nr. wbb0020805287
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
Anbieter: AwesomeBooks, Wallingford, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: Very Good. Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Artikel-Nr. 7719-9781118167786
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Go Mobile : Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
Verlag:
Wiley & Sons, Incorporated, John, 2012
ISBN 10: 1118167783
ISBN 13: 9781118167786
Gebraucht
Hardcover
Erstausgabe
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. 1st Edition. Ships from the UK. Used book that is in clean, average condition without any missing pages. Artikel-Nr. GRP102494078
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes, and Other Mobile Strategies to Grow Your Business
Verlag:
John Wiley & Sons Inc (edition 1), 2012
ISBN 10: 1118167783
ISBN 13: 9781118167786
Gebraucht
Hardcover
Anbieter: BooksRun, Philadelphia, PA, USA
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: Good. 1. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported. Artikel-Nr. 1118167783-11-1
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Go Mobile
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Verkäuferbewertung 5 von 5 Sternen
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.95. Artikel-Nr. G1118167783I4N00
Anzahl: 1 verfügbar