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Social Media in Sport: Evidence-Based Perspectives (Routledge Research in Sport Business and Management) - Softcover

 
9781032595382: Social Media in Sport: Evidence-Based Perspectives (Routledge Research in Sport Business and Management)
Softcover
ISBN 10: 1032595388 ISBN 13: 9781032595382
Verlag: Routledge, 2025

Inhaltsangabe

This book takes a close look at social media in sport and considers its significance for sport business and for the wider relationship between sport and society.

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Über die Autorin bzw. den Autor

Gashaw Abeza is Associate Professor at Towson University, USA, and serves as a Research Fellow and Doctoral Advisor at Munich Business School, Germany. He has a long-standing and on-going research program studying the impact of social media on the sport industry and its implications for society at large. Currently, Dr Abeza serves on the editorial boards of nine different academic journals.

Jimmy Sanderson is Associate Professor in the Department of Kinesiology and Sport Management at Texas Tech University, USA. His research focuses on the impact of social media in sport. Dr Sanderson serves on the board of six journals and consults with various entities in the sport industry on social media issues.

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Verlag
Routledge
Erscheinungsdatum
2025
Sprache
Englisch
ISBN 10 
1032595388
ISBN 13 
9781032595382
Einband
Taschenbuch
Anzahl der Seiten
210
Herausgeber
Abeza Gashaw, Sanderson Jimmy
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar