Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy - Softcover

Travis, David; Hodgson, Philip

 
9781032478487: Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy
Softcover
ISBN 10: 1032478489 ISBN 13: 9781032478487
Verlag: CRC Press, 2023

Inhaltsangabe

Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. It provides a dive-in-anywhere book that offers practical advice and topical examples.

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Über die Autorin bzw. den Autor

David Travis has been carrying out ethnographic field research and running product usability tests since 1989. He has published three books on UX, and over 30,000 students have taken his face-to-face and online training courses. He has a PhD in Experimental Psychology.

Philip Hodgson has been a UX researcher for over 25 years. His UX work has influenced design for the US, European and Asian markets for products ranging from banking software to medical devices, store displays to product packaging and police radios to baby diapers. He has a PhD in Experimental Psychology.

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Verlag
CRC Press
Erscheinungsdatum
2023
Sprache
Englisch
ISBN 10 
1032478489
ISBN 13 
9781032478487
Einband
Tapa blanda
Auflage
2
Anzahl der Seiten
352
Kontakt zum Hersteller
CRC Press
https://www.routledge-ny.com

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Verantwortliche Person
Nicht verfügbar

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