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The Brain-Friendly Museum: Using Psychology and Neuroscience to Improve the Visitor Experience - Hardcover

 
9781032303307: The Brain-Friendly Museum: Using Psychology and Neuroscience to Improve the Visitor Experience

Inhaltsangabe

The Brain-Friendly Museum proposes an innovative approach to experiencing and enjoying the museum environment in new ways, based on the systematic application of cognitive psychology and neuroscience. This book provides practical guidance on thinking about museums in different ways.

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Über die Autorin bzw. den Autor

Annalisa Banzi is an art historian and researcher at CESPEB with a Ph.D. in psychology applied to museum studies. She has an interdisciplinary specialisation in museum studies, psychology, and neuroscience which aims to improve the dissemination of museum contents and to develop visitors' mental wellbeing and satisfaction.

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