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The Rural Enterprise Economy (Routledge Studies in the Economics of Business and Industry) - Softcover

Buch 9 von 17: Routledge Studies in the Economics of Business and Industry
 
9781032118017: The Rural Enterprise Economy (Routledge Studies in the Economics of Business and Industry)
Softcover
ISBN 10: 1032118016 ISBN 13: 9781032118017
Verlag: Routledge, 2023

Inhaltsangabe

This book offers comprehensive answers to the question of what makes up the rural enterprise economy in the contemporary business world. It addresses the competitiveness and viability, strategic management and strategic change, and marketing issues for both incumbent and start-up companies in rural regions.

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Über die Autorin bzw. den Autor

Birgit Leick is Professor in Innovation and Entrepreneurship in the School of Business, University of South-Eastern Norway. Her current research interests are entrepreneurship in the creative industries, digital entrepreneurs and the sharing economy, and regional economic development.

Susanne Gretzinger is Associate Professor at the University of Southern Denmark. Her research interests lie in studies of regional business development, business-to-business marketing, relationship development in business networks and digitalization.

Teemu Makkonen is Professor at the Karelian Institute, University of Eastern Finland (UEF). He holds a PhD and a Title of Docent in economic geography (University of Helsinki) as well as a Title of Docent in cross-border economic development (UEF). His research interests include regional and rural development, regional innovativeness and cross-border regions.

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Verlag
Routledge
Erscheinungsdatum
2023
Sprache
Englisch
ISBN 10 
1032118016
ISBN 13 
9781032118017
Einband
Taschenbuch
Anzahl der Seiten
272
Herausgeber
Leick Birgit, Gretzinger Susanne, Makkonen Teemu
Kontakt zum Hersteller
BOOKS etc..
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Verantwortliche Person
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gpsr@libri.de

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