Get to the Heart: How movie storytelling secrets can make your presentation clear, compelling, and earn you a seat at the table - Softcover

Inhaltsangabe

If you work with corporations, Get to the Heart will help make your presentations clear and compelling—so your stakeholders take action and provide you with what’s needed to make the difference. It's storytelling in a form that truly works in corporate environments, because it's based on the approaches movies use—being quick, visual, and emotionally affecting. But instead of focusing on video production, it's a step-by-step method tailored specifically for the strategic projects on your desk right now, with full-color case histories and examples that illustrate the material.There’s also an interactive version for your e-reader, and both versions feature video and audio clips, downloadable files, and a place to engage with author Ted Frank and other strategic story directors, so you can dig deep into the book—and Get to the Heart.

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