The Pricing and Profit Playbook - Hardcover

Smith, Joanne M.

 
9780989723800: The Pricing and Profit Playbook
Hardcover
ISBN 10: 0989723801 ISBN 13: 9780989723800
Verlag: BRADLY PUB, 2013

Inhaltsangabe

Pricing is one of the largest levers companies have for improving profits, yet B2B companies so often under-invest in pricing. This book provides simplified, practical ways to improve profits. It shows leaders how to transform and sustain high-profit pricing one play at a time. The playbook's holistic approach covers the key management elements (culture, strategy, people, processes, and systems) needed to unlock superior pricing. The advice and solutions, contained in this book, have been tested in numerous diverse businesses and proven to turn mediocre returns into superior profits.

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Verlag
BRADLY PUB
Erscheinungsdatum
2013
Sprache
Englisch
ISBN 10 
0989723801
ISBN 13 
9780989723800
Einband
Gebundene Ausgabe
Anzahl der Seiten
182
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
preigu
mail@preigu.de

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