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Buying the Experience: Real Life Lessons About the Way Real People Buy Homes - Softcover

Jeff Shore

 
9780988491519: Buying the Experience: Real Life Lessons About the Way Real People Buy Homes

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Most real estate companies train salespeople how to farm leads and take an up. But when it comes to engaging emotionally with buyers, salespeople merely learn to survive. Real estate sales expert Jeff Shore argues that sales agents can thrive by building an emotionally charged and experience-based path the sale.

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