Point B: A Short Guide to Leading a Big Change

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9780979387203: Point B: A Short Guide to Leading a Big Change

Seventy percent of all corporate change efforts fail because people resist the change. Is this failure inevitable? Absolutely not. Resistance is a by-product of the way we try to change people, of flawed strategies for gaining buy-in. But there is another way. A way that will enable your change to succeed. That way is captured in this book. Peter Bregman captures the perfect balance between stories you will enjoy and tactics you can implement. Delightful to read, practical to use, it reveals the mindset, strategies, and steps that will enable you to lead people anywhere you need them to go - from point A to point B.

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From the Back Cover:

Seventy percent of all corporate change efforts fail because people resist the change. But there is another way. A way that will enable your change to succeed. That way is captured in this book. This is a guidebook - it reveals the mindset, strategies, and steps to help you lead people from point A to point B.

"Much has been written about managing change, most of it theoretical. What makes this book different is that Peter Bregman is in the trenches. His real life experiences and simple step-by-step guidance make this the most valuable book you'll ever read as you lead people to point B." - Doug Stern, President and CEO, United Media

"If you are responsible for moving people from point A to point B, then read this book! You could probably do it without reading this book, but why wouldn't you want to get it right the first time?" - Philip Weisberg, CEO, FXall

"Point B has given me a simple, useable approach to leading people through change. It's all here in one place. Everything you need to know to execute your strategy by leveraging the skills, wisdom, capability, and energy of the people in your company." - Barbara Kurka, Senior Vice President, Katz Media Group

"If you need to motivate change in others, then you need to read this book. Peter Bregman is a creative thinker, an engaging storyteller and an insightful advisor. Whether you are leading a 100,000 person organization or a small team, following the principles he outlines will give you the confidence and the skills you need to move people from point A to point B." - Dr. Allan Rosenfield, Dean, Columbia University Mailman School of Public Health

Peter Bregman is the CEO of Bregman Partners, Inc., a global leadership development and change management firm. He has advised leaders in many of the world's premier organizations throughout the U.S., Canada, Europe, Asia, and Australia. Peter graduated with a B.A. from Princeton University and an M.B.A. from Columbia University. He lives in New York City with his wife and three children.

About the Author:

Peter Bregman is the CEO of Bregman Partners, a firm that advises, coaches, and trains leaders at all levels to take powerful and ambitious actions to achieve the things that are most important to them and their organizations. He is the author of 18 Minutes (a Wall Street Journal bestseller) and Point B: A Short Guide to Leading a Big Change, and the contributor to five other books. He is a regular contributor to HBR.org, NPR, Psychology Today, Forbes, Fast Company, and other media outlets, and he is a weekly commentator on FOX Business News. He lives in New York City.

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