Verwandte Artikel zu Build a Better Trade Show Image

Build a Better Trade Show Image - Softcover

Arnold, Marlys

 
9780971290570: Build a Better Trade Show Image
Softcover
ISBN 10: 0971290571 ISBN 13: 9780971290570
Verlag: Tiffany Harbor Productions, 2023

Inhaltsangabe

Winner: Best Indie Book Award® (Business/Marketing) The Essential Guide - Updated for a New Era Whether you're a first-time exhibitor or have been going to shows for years, this book is filled with tips, checklists, and proven examples that will jumpstart your next exhibiting experience. Inside you'll discover how to:Research shows and set realistic goals for exhibiting Make your exhibit stand out with a unique theme or design Train staffers so they're able to gather the most qualified leads Create a buzz about your company before the show starts Unlock the potential in the leads you gather Expand your possibilities by implementing non-traditional techniques In this revised and updated edition, you'll discover a wealth of fresh ideas and examples from exhibitors in all types of industries - about 40 new pages have been added. No matter your level of experience in the world of trade shows, this book has been designed with tools for you. It's organized into six sections that focus on each aspect of trade show planning. These sections also follow the analogy of building a house. And just like how every construction project begins by drawing up blueprints and constructing a solid foundation, so should your trade show marketing.

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Über die Autorin bzw. den Autor

Marlys Arnold combines expertise as both an exhibitor and show organizer to teach others how to improve their trade show results. As an exhibit marketing strategist, she's led workshops for events ranging from local consumer expos to some of the largest trade shows in the U.S. She also hosts the Trade Show Insights blog/podcast and is the author of Exhibit Design That Works.

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Verlag
Tiffany Harbor Productions
Erscheinungsdatum
2023
Sprache
Englisch
ISBN 10 
0971290571
ISBN 13 
9780971290570
Einband
Taschenbuch
Anzahl der Seiten
352
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
GPSR Kontakt
gpsr@libri.de

Europaallee 1
Bad Hersfeld
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Deutschland