Open: The Book - Softcover

 
9780954245115: Open: The Book
Softcover
ISBN 10: 0954245113 ISBN 13: 9780954245115

Inhaltsangabe

A retrospective look at one of London's most successful independent design agencies.

A broad range of work from Packaging Kettle chips to designing the London Eye website, drawing the Weetos Prof character to Direct Mail campaign for Gatwich Express. The depth and variety of work is testament to their ongoing talents.

It's a great indication of the calibre of work the agency has done over the years but is a testament to its longevity as its grown from being a purely graphics agency into a multidisciplined creative engine

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Aus dem Klappentext

When Mike Horseman and Gary Cooke got together in 1983 over a posh dinner in Covent Garden to discuss the possiblity of starting up in business together, they never imaginded that 20 years later they'd be running the same business.

At the time most people gave them 6 months, not because they weren't good at what they did, but because two more different personalities it was hard to imagine! With no clients, little business acumen, but a passion for design and £400 scraped together between them they opened the Horseman Cooke Design Agency.

Over the years Horseman Cooke has evolved, its last incarnation being The Open Agency and to celebrate two decades in the design business Open: The Book has been published. It shows a selection of work, illustrating the diverse talents of Mike, Gary and the people who have worked with them along the way.

Whether created using Magic Markers, Caran d'Ache pencils, stuck together with cow gum or created on a Mac, the great ideas still shine through

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Sprache
Englisch
ISBN 10 
0954245113
ISBN 13 
9780954245115
Einband
Taschenbuch
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