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Subscribe Now!: Building Arts Audiences Through Dynamic Subscription Promotion - Softcover

Newman, Danny

 
9780930452018: Subscribe Now!: Building Arts Audiences Through Dynamic Subscription Promotion
Softcover
ISBN 10: 0930452011 ISBN 13: 9780930452018
Verlag: Theatre Communications Group, 1981

Inhaltsangabe

I think of this book as a succession of topics or essays, providing not only the rationale and the tools for a practical approach to audience development, but a considerable quotient of evangelism, too. For my experience has taught me that the inspirational factor—the leap to faith with a newly shared vision of what is possible—causes those who had previously feared failure to find the confidence to move forward boldly, purposefully and successfully.
—Danny Newman, on Subscribe Now!

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Über die Autorin bzw. den Autor

Danny Newman (1919–2007) was a press agent, promoter, and manager on behalf of a range of performing arts projects for a half-century. From 1961–1981, Newman served as audience development consultant to the Ford Foundation and Theatre Communications Group. He was also the long-time press agent for the Lyric Opera of Chicago, from its founding in 1954 until his retirement in 2002.

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Verlag
Theatre Communications Group
Erscheinungsdatum
1981
Sprache
Englisch
ISBN 10 
0930452011
ISBN 13 
9780930452018
Einband
Taschenbuch
Auflage
3
Anzahl der Seiten
300
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar