Success Through Color Charisma - Softcover

9780916359386: Success Through Color Charisma

Softcover

ISBN 10: 0916359387 ISBN 13: 9780916359386

Color is hot and this system sizzles. Color has such a strong emotional and physical influence on buyers that manufacturers have spent fortunes to determine what colors to use in packaging their products.
Packaging people is even more important. Sucess through Color Charisma brings the knowledge of the power of color to a very personal level.
Color Charisma is a unique system of color analysis based on a solid foundation of fact. Sandy Parks has unraveled the complex science of color and Ruth Miller has used her wordmastery to turn this complex subject into easy and interesting reading. She leads us to the understanding of the messages that colors project...the Missing Link in Communication.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

�ber die Autorin bzw. den Autor

Ruth Wagner Miller is a graduate of Penn State University, with a degree in Labor-Management Relations. She has written books and magazine articles for religious and secular publications. Author of the popular book, The Time Minder, she conducts seminars on time management. Ruth owns her own Color Charisma consulting business.
Active in her church and community. she is married and the mother of a son and a daughter.
Sandy Parks, the founder of the Color Charisma system, began her formal study of color at Concordia college, Moorhead, Minn. She continued her studies with artists and schools in eight states.
Her extensive experience in television, portrait painting and photography, advertising, fashion designing, and her work as a photo colorist all evolved into the development of the Color Charisma concept in 1974.
She us well known throughout the United States for her teaching ability in color analysis.
Sandy, along with her late husband Stan, and her three sons incorporated in 1980 and have trained over 220 consultants in 27 states and Canada.
TABLE OF CONTENTS: Introduction to Color
Part I - How to Wear Color
What Can color Do For and To You?
Color Analysis - How and Why it Works
The Color Groups
Your Colors in Clothing
Color Charisma and Business Clothing
Color Charisma in Makeup
Color Charisma in Jewelry, Accessories and Eyeglasses
Part II
How Color Affects You Physically
How Color Affects You Psychologically
Why You Like the Colors You Do
Color Charisma in Your Home
Color Charisma in Your Work
In Conclusion

Von der hinteren Coverseite

In our rapid move towards becoming an information society, the trend for new color awareness is well established.
Businesses are using Color Charisma not only to package their products, but to package their people
Industry uses Color Charisma to lower accident rates and increase morale
Professionals use Color Charisma to project their credibility and improve communication
Behavioral scientists call Color Charisma the most powerful psychological tool they have seen.
Retailers use Color Charisma as a marketing tool because it includes every color that can be manufactured.
Individuals use Color Charisma to save money, save time and feel good about themselves.
Color Charisma is a unique system of color analysis based on a solid foundation of fact.

Auszug. � Genehmigter Nachdruck. Alle Rechte vorbehalten.

From Chapter 1. Colors can do something for you or they can do something to you. The difference will be in whether they are your colors or not.
Joe is an executive - portly, with thinning gray hair. He looks like what he is - efficient, driving, sophisticated, a little chauvinistic. Although Joe, single for many years, had an eye for younger women he didn't seem to have much success with them. When he came to Color Charisma he was wearing the typical dress for success uniform - dark suit, white shirt, conservative tie.
Joe's color analysis revealed that he should be wearing the Romantic (light-cool) colors - quite a change for this high-powered executive. Being open-minded and a risk-taking person, Joe agreed to give his correct colors a try. Soon Joe was dating and within a year had married a beautiful young lady who had previously ignored him.
Sold on Color Charisma, Joe claims it worked miracles. He later confessed...
From Chapter 8. Your knowledge of color effect can help you to understand your own reactions to various surroundings. Armed with this information, you can withstand pressures (like eating too much, too fast) and can use color in your own sphere of influence to control your reactions and those of others.
Scientists know that color affects us physically because of its radiant energy. Much like a microwave oven, color causes cells to activate. ... Scientists also know that our mid-brain, which is the more primitive portion, receives signals from our eyes and sends them on to the pituitary glands. From there the messages go out to our other glands and our bodies react to the messages.
From Chapter 9. The artist who designs an ad for alcoholic beverages knows to use plenty of red, white, and black in his ad because our viewing this stimulates a drop in blood sugar, making us thirsty for a drink. Drinking establishments are often decorated in reds and blacks for this same reason.
Of course, a little knowledge misapplied can be a dangerous thing...

��ber diesen Titel� kann sich auf eine andere Ausgabe dieses Titels beziehen.

Sprache: Englisch
ISBN 10: 0916359387
ISBN 13: 9780916359386
Einband: Taschenbuch
Kontakt zum Hersteller: Nicht verf�gbar
Verantwortliche Person: Nicht verf�gbar

Suchergebnisse f�r Success Through Color Charisma

Beispielbild f�r diese ISBN