The Franchise Handbook A Complete Guide to All Aspects of Buying, Selling, or Investing in a Franchise - Softcover

According to the U.S. Department of Commerce, buying a franchise is the average person’s most viable avenue to owning a business. As a successful small-business owner, franchising your existing business plan to others is perhaps your fastest way to growth and enormous profits. This brand new comprehensive “bible” details everything you need to know about this popular method to business ownership or business expansion. This book will be a great resource for both prospective franchisees and franchisors as it explains in detail what the franchise system entails and the precise benefits it offers to both parties.You will learn franchising advantages and disadvantages, how to develop or purchase a winning concept, how to choose a business franchise that fits your personal style and financial goals, how to develop forecasts and budgets, and how to estimate start-up costs. The book also covers managing daily operations, attracting and keeping customers, hiring employees and training staff, securing financing, legal agreements, offerings, markets, real estate, cost control, marketing, international franchising, as well as federal and state franchise regulations. Ensure friendly franchisor/franchisee relationships and build a fortune franchising your own business concept.

Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.