Mass Communications Research Methods: A Step-By-Step Approach (Communication Textbook Series) - Hardcover

Buch 16 von 16: Routledge Library Editions: Communication Studies

Hsia, H. J.

 
9780898599145: Mass Communications Research Methods: A Step-By-Step Approach (Communication Textbook Series)

Inhaltsangabe

Step-by-step, Dr. Hsia leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications.

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