The Complete Idiot Letters: One Man's Hilarious Assault on Corporate America - Softcover

Reseña del editor

It all started when Paul Rosa received a patronizing letter from a well-known pizza chain reassuring Paul that he was the sort of customer the pizza makers wanted to see more of. "What kind of customer, " he wondered, "wouldn't you like to see more often?" So he asked. And he got back an answer that would probably make YOUR boss look like a genius. That experience naturally led to the question: Does the American corporation really have a brain? And if so, where are they hiding it? In his first book, Idiot Letters, he searched and searched and came up empty. Now with The Complete Idiot Letters he's on the hunt again, assaulting and exposing more than 80 famous American companies. The results are funnier than ever. And make a really good case for investing in Japan.