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The Publisher's Direct Mail Handbook (The Professional Editing and Publishing Series) - Hardcover

Bodian, Nat G.

 
9780894950797: The Publisher's Direct Mail Handbook (The Professional Editing and Publishing Series)
Hardcover
ISBN 10: 0894950797 ISBN 13: 9780894950797
Verlag: Greenwood, 1987

Inhaltsangabe

This is the first reference volume devoted solely to the subject as it applies to the publishing industry.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorinnen und Autoren

NAT G. BODIAN is an independent consultant. He was for 12 years a marketing head for various professional and reference product lines and encyclopedias in the Sci-Tech Division of John Wiley & Sons. He is also author of many book industry references including Bodian's Publishing Desk Reference: A Comprehensive Directory of Practices and Techniques for Book and Journal Marketing and Bookselling, also published by The Oryx Press.



NAT G. BODIAN is an independent consultant. He was for 12 years a marketing head for various professional and reference product lines and encyclopedias in the Sci-Tech Division of John Wiley & Sons. He is also author of many book industry references including Bodian's Publishing Desk Reference: A Comprehensive Directory of Practices and Techniques for Book and Journal Marketing and Bookselling, also published by The Oryx Press.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Greenwood
Erscheinungsdatum
1987
Sprache
Englisch
ISBN 10 
0894950797
ISBN 13 
9780894950797
Einband
Gebundene Ausgabe
Anzahl der Seiten
284
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Deutschland