All aboard!: The Story of Joshua Lionel Cowen & His Lionel Train Company - Softcover

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One century ago, Joshua Lionel Cowen created his first electric train. A simple open wooden box on wheels, its sides stained red and printed with Electric Express in gold lettering, it was intended for shop windows where, loaded with goods, it would advertise a store-s wares. But as it turned out, customers coveted the train, not the cargo, and Cowen discovered a new business.

And as it also turns out, there-s a picture of an Electric Express on page 29. Because All Aboard! Is the definitive illustrated history of Joshua Lionel Cowen, the company he founded, and the electric trains that for decades were synonymous with boyhood in America. Originally published in 1981, it has been revised and updated for Lionel-s 100th anniversary, capturing the spirit of a company remarkable for its resilience and dedication to innovation traits that continue to define it even today.

?No book tells the story better than this new, centennial edition of ALL ABOARD!O -Richard P.Kughn Chairman Emeritus Lionel L.L.C

Here are the steam locomotives that puffed real smoke. The flashing diesels. The lifelike accessories from the milk car delivering milk cans to operation semaphores to billboards advertising Baby Ruth Candy. And the glorious full-color catalogs and breathtaking layouts that brought the Lionel world to life and mesmerized kids and their fathers alike. Jump on board for a ride through Lionel-s grand history and a glimpse into the future of toy trains.