100 Most Difficult Business Letters You'll Ever Have to Write, Fax, or E-Mail, T - Softcover

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Bernard Heller worked in advertising for over twenty years before starting his successful consulting career. In advertising he was instrumental in developing campaigns for clients including Colgate, American Airlines, Seagram's, and Revlon. His private consulting practice has aided Citibank, Encyclopaedia Britannica, Dial-Greyhound, and Prentice-Hall, among many major corporations. He lives near New York City.

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The 100 Most Difficult Business Letters You'll Ever Have to Write, Fax, or E-Mail could well be the most useful book you'll ever own. It is not a book that gives forms for business letters or even suggests wording for particular situations -- there are numerous books that perform those services. Rather, this is a book on a subject that has never been addressed before: how to use your correspondence to solve problems -- that is, to cope with and resolve the problems and crises that arise so distressingly often in business.

When there is a tension-driven need to compose a letter about a problem that puts your reputation, your money, or your entire future on the line, Bernard Heller tells you the best strategy to employ, and the actual words and phraseology you need to overcome the problem, to come out ahead.

The 100 Most Difficult Business Letters You'll Ever Have to Write, Fax, or E-Mail is the only guide to business correspondence you will ever need.

After reading The 100 Most Difficult Business Letters, You'll Ever Have to Write, Fax, or E-Mail, you will be able to: