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Queen Bee: Roxanne Quimby, Burt's Bees, and Her Quest for a National Park - Hardcover

Austin, Phyllis

 
9780884483809: Queen Bee: Roxanne Quimby, Burt's Bees, and Her Quest for a National Park
Hardcover
ISBN 10: 0884483800 ISBN 13: 9780884483809
Verlag: Tilbury House, 2015

Inhaltsangabe

How did she navigate the world of venture capitalists and investment bankers to engineer the sale of her company and reap a personal fortune? And what does her subsequent odyssey to buy and donate a new national park in Maine's north woods—thus repaying what she regards as the “harmonic debt to the planet” she incurred by manufacturing beauty products—tell us about America and the American dream? Queen Bee is a fascinating biography of a fascinating woman, her game-changing skin-care company, and the quest to create a national park in the north woods. A richly textured portrait of the woman who built Burt's Bees from nothing and altered the global business of skin care. A tightly woven story of the paper-industry exodus, the giant clearance sale of the north woods, the downward spiral of paper-company towns, and the battle for a new national park. A tale of the American Dream in action— what it can do for the fortunate few who are in the right place at the right time with wits and determination, and what it can do to the unfortunate many who find themselves on the wrong side of “creative destruction.”

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Über die Autorin bzw. den Autor

Journalist Phyllis Austin (Brunswick, Maine) has covered environmental and forestland issues in Maine for more than 30 years, including many years at the Maine Times. Her previous books include On Wilderness and Wilderness Partners.

Von der hinteren Coverseite

Queen Bee is an intimate portrait of Roxanne Quimby and a masterful history of the north woods. It's the story of a young woman who fled a domineering father, a rootless childhood, and suburban suffocation. She and her young man and their dog drove cross-country to San Francisco in 1970 looking for a new way of being in the world. Five years later they spent their meager savings on cheap land in Maine and joined the homesteading movement. It's the story of a single mother and aspiring artist weighed down by back-to-the-land poverty. Tired of being cold, sick of hauling water and working dead-end jobs, she met a reclusive beekeeper and started making beeswax candles for craft fairs. Then she developed a beeswax lip balm, and what happened next seems plausible only in hindsight. It's the story of a businesswoman who created the world's leading manufacturer of natural skin-care products from her creative imagination. With no business background, no capital, no investors, and no line of credit, she clawed her way to front-of-store displays in America's top retailers. She was a master of product creation and branding, a master of marketing. She hit the surging interest in natural products at exactly the right time, and she had the smarts to recognize it and the determination to capitalize. She reinvented her company again and again, asking no quarter and giving none, and she sold Burt's Bees for several hundred million dollars after twenty years of single-minded effort. And it's the story of a retired, wealthy capitalist who feels called to restore some portion of the north woods wilderness and create a new national park. Pursuing her new mission with her old determination, she has run into nail-spitting opposition from the paper industry's dying order. Queen Bee is the multifaceted story only Phyllis Austin, with her thirty years of north woods reporting and her two years of direct access to Roxanne Quimby, could have written.

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Verlag
Tilbury House
Erscheinungsdatum
2015
Sprache
Englisch
ISBN 10 
0884483800
ISBN 13 
9780884483809
Einband
Gebundene Ausgabe
Anzahl der Seiten
384
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Simon and Schuster Netherlands BV, GPSR Europäische Union
info@simonandschuster.nl

Herculesplein 96
Utrecht
3584 AA
Niederlande