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Communicating Nutrition: The Authoritative Guide - Softcover

Mayfield, Barbara J.

 
9780880910170: Communicating Nutrition: The Authoritative Guide
Softcover
ISBN 10: 0880910178 ISBN 13: 9780880910170
Verlag: Academy of Nutrition & Dietetics, 2020

Inhaltsangabe

Written and reviewed by experienced nutrition communicators and educators, this authoritative guide provides the knowledge and skills needed to develop and deliver all types of communication in a variety of settings. Students, interns, and practitioners alike will find this to be an indispensable resource. The book's 42 chapters are presented in 8 sections, each with an opening showcase featuring a communication success story and applied advice. Highlights of the chapters include guidance on:

  • Writing and interpreting scientific research
  • Developing science-based messages
  • Addressing misinformation
  • Customizing communications to various audiences
  • Delivering effective presentations
  • Mastering media interviews
  • Using social media, websites, videos, and demonstrations
  • Communicating in business settings―and much more!

Theoretical background for best practices in nutrition communication is addressed throughout to help build foundational knowledge and skills. This is rounded out with words of experience, hands-on strategies, and real-life stories in every chapter, along with objectives, checklists and key takeaways.

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Verlag
Academy of Nutrition & Dietetics
Erscheinungsdatum
2020
Sprache
Englisch
ISBN 10 
0880910178
ISBN 13 
9780880910170
Einband
Taschenbuch
Anzahl der Seiten
699
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Mare Nostrum Group B.V.
gpsr@mare-nostrum.co.uk

Doelen 72
Breda
4831 GR
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