Inside Steve's Brain: Business Lessons from Steve Jobs, the Man Who Saved Apple - Softcover

Kahney, Leander

 
9780857897176: Inside Steve's Brain: Business Lessons from Steve Jobs, the Man Who Saved Apple
Softcover
ISBN 10: 0857897179 ISBN 13: 9780857897176
Verlag: Atlantic Books, 2009

Inhaltsangabe

Steve Jobs, the pivotal figure behind the success stories of both Apple and Pixar, has turned his personality into a business philosophy. This "New York Times" bestseller reveals how he does it.It is hard to believe that the same man revolutionized computers in the 1970s and '80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and put digital music on the map in the 2000s (with the iPod and iTunes). "Inside Steve's Brain" cuts through the cult of personality that surrounds Jobs to unearth the secrets that underlie his success.In "Inside Steve's Brain", Kahney distills the principles that guide Jobs as he launches killer products, attracts fanatically loyal customers, and manages some of the world's most powerful brands. The result is a unique book: part biography and part leadership guide, impossible to put down.

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Über die Autorin bzw. den Autor

Leander Kahney is news editor for Wired.com and primary author of its popular Cult of Mac blog. He is also the author of two acclaimed books, The Cult of Mac and The Cult of iPod. As a reporter and editor, Kahney has covered Apple for more than a dozen years.

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Verlag
Atlantic Books
Erscheinungsdatum
2009
Sprache
Englisch
ISBN 10 
0857897179
ISBN 13 
9780857897176
Einband
Taschenbuch
Anzahl der Seiten
294
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Purmerul LTD
https://strengholt.nl/en/

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Plovdiv
Bulgarien

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