Designing Business and Management

ISBN 13: 9780857855534

Designing Business and Management

4 durchschnittliche Bewertung
( 1 Bewertungen bei Goodreads )
9780857855534: Designing Business and Management

Scholars and practitioners from management and design address the challenges and issues of designing business from a design perspective. Designing Business and Management combines practical models and grounded theories to improve organizations by design. For designing managers and managing designers, the book offers visual and conceptual models as well as theoretical concepts that connect the practice of designing with the activities of changing, organizing and managing. The book zooms in on designing beyond products and services. It focuses on designing businesses with a particular onus on social business and social entrepreneurship.

Designing Business and Management contributes to and enhances the discourse between leading design and management scholars; offers a first outline of issues, concepts, practices, methods and principles that currently represent the body of knowledge pertaining to designing business, with a special focus on perceiving business as a social activity; and explores the practices of designing and managing, their commonalities, distinctions and boundaries.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Book Description:

Designing Business and Management explores how design thinking can contribute to more effective, productive and socially responsible business and management practice.

About the Author:

Sabine Junginger is a fellow at the Hertie School of Governance and a visiting professor at Macromedia University of Applied Sciences, Germany. She co-edited the Handbook of Design Management (2011) and has had articles published in Design Issues, The Design Journal, The Journal of Business Strategy and the Design Management Review.

Jürgen Faust is vice-president of Macromedia University Munich, Germany. He has also served as a dean for academic affairs at Macromedia University, and was the international consultant for strategy and development at the Istituto Europeo Disegno Group in Milan, Italy. His other works include Dialogues in the Realm of Managing as Designing (2004) and Managing as Designing Needs: A Theory of Design in Designing Information and Organizations with a Positive Lens (2007).

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

(Keine Angebote verfügbar)

Buch Finden:

Kaufgesuch aufgeben

Sie kennen Autor und Titel des Buches und finden es trotzdem nicht auf ZVAB? Dann geben Sie einen Suchauftrag auf und wir informieren Sie automatisch, sobald das Buch verfügbar ist!

Kaufgesuch aufgeben