Power Copywriting: Dynamic New Communications Techniques to Help You Sell More Products and Services - Hardcover

Lewis, Herschell Gordon

 
9780850131871: Power Copywriting: Dynamic New Communications Techniques to Help You Sell More Products and Services

Inhaltsangabe

Identifies common copywriting problems, describes the characteristics of successful advertisements, and shows examples of effective and ineffective copy

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9780850132274: Power Copywriting: Dynamic New Communications Techniques to Help You Sell More Products and Services

Vorgestellte Ausgabe

ISBN 10:  0850132274 ISBN 13:  9780850132274
Verlag: Dartnell Corp, 1994
Softcover