Becoming a Fundraiser: The Principles and Practice of Library Development - Softcover

Inhaltsangabe

Library leaders have long needed a book that would speak directly to the question, ""How do I raise money for my library?"" ""Becoming a Fundraiser"" is written specifically for librarians who lack training or experience but who need or want to become successful fundraisers. In direct and personal terms the authors tell readers how fundraising really works, guiding them, for example, step-by-step through the process of soliciting major gifts. This comprehensive book aims to help you overcome your fear of fundraising, enable you to understand development in a way that will help you make appropriate decisions, and aid you in deciding what kind of fundraising program is right for you - one that suits your administrative and personal capacities, inclinations, and talents. Drawing on the fields of management and communications, the authors emphasize success through leadership and self-knowledge. Written by a librarian who has also been a professional fundraiser and by a library fundraiser who is also a public relations professional, this book offers an original perspective on the neglected subject of raising money for libraries.

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