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This Business of Artist Management: Practical Guide to Successful Strategies for Career Development in the Music Business for Musicians, Managers, Music Publishers and Record Companies - Hardcover
Inhaltsangabe
Formerly entitled "Successful Artist Management", this book is designed as a reference work for artist management in the music business.
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This Business of Artist Management: Practical Guide to Successful Strategies for Career Development in the Music Business for Musicians, Managers, Music Publishers and Record Companies
Verlag:
Watson-Guptill Publications, 1997
ISBN 10: 0823077055
ISBN 13: 9780823077052
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Hardcover
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Verkäuferbewertung 5 von 5 Sternen
Hardback. Zustand: Good. (Book). The streamlined, reorganized, and updated edition of this book is informed by the transformation of the music industry in recent years. Online music has provided much of the fuel, with downloadable songs and file-sharing programs opening up new avenues of distribution and promotion to some 60 million consumers. The new edition of this book accounts for this transformation. Its focus is the full integration of online sales and promotion into the standard marketing mix. To emphasize the Internet's integration into the marketing process, Internet chapters are now spread out to relevant locations throughout the narrative. In addition, the first edition's chapter on promotion, Promoting the Product, has been broken into several chapters to differentiate activities that come under this heading, including publicity; radio, video, and television promotion; sales promotion and miscellaneous activities; and online promotion. As before, the author provides a practical guide to planning and producing a complete marketing campaign for selling music to consumers. A comprehensive array of techniques, tools, and strategies both standard and alternative are presented to get artists' music to the marketplace, to promote it effectively, and to ensure the highest possible record sales. Artikel-Nr. 00083398195
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This Business of Artist Management: Practical Guide to Successful Strategies for Career Development in the Music Business for Musicians, Managers, Music Publishers and Record Companies
Verlag:
Watson-Guptill Publications, 1997
ISBN 10: 0823077055
ISBN 13: 9780823077052
Gebraucht
Hardcover
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Verkäuferbewertung 5 von 5 Sternen
Hardback. Zustand: Very Good. (Book). The streamlined, reorganized, and updated edition of this book is informed by the transformation of the music industry in recent years. Online music has provided much of the fuel, with downloadable songs and file-sharing programs opening up new avenues of distribution and promotion to some 60 million consumers. The new edition of this book accounts for this transformation. Its focus is the full integration of online sales and promotion into the standard marketing mix. To emphasize the Internet's integration into the marketing process, Internet chapters are now spread out to relevant locations throughout the narrative. In addition, the first edition's chapter on promotion, Promoting the Product, has been broken into several chapters to differentiate activities that come under this heading, including publicity; radio, video, and television promotion; sales promotion and miscellaneous activities; and online promotion. As before, the author provides a practical guide to planning and producing a complete marketing campaign for selling music to consumers. A comprehensive array of techniques, tools, and strategies both standard and alternative are presented to get artists' music to the marketplace, to promote it effectively, and to ensure the highest possible record sales. Artikel-Nr. 00087255172
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This Business of Artist Management
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
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Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G0823077055I4N00
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This Business of Artist Management
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
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Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Artikel-Nr. G0823077055I4N00
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This Business of Artist Management
Verlag:
Billboard Books (edition 3rd Edition), 1997
ISBN 10: 0823077055
ISBN 13: 9780823077052
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Hardcover
Anbieter: BooksRun, Philadelphia, PA, USA
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Hardcover. Zustand: Very Good. 3rd Edition. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Artikel-Nr. 0823077055-11-1-29
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This Business of Artist Management
Anbieter: Wonder Book, Frederick, MD, USA
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Zustand: Good. Good condition. Very Good dust jacket. Third edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Artikel-Nr. D06F-01588
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This Business of Artist Management
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
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Hardback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Artikel-Nr. GOR001676612
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This Business of Artist Management : The Acclaimed Guide to Stress, Stress-Related Diseases, and Coping
Verlag:
Watson-Guptill Publications, Incorporated, 1997
ISBN 10: 0823077055
ISBN 13: 9780823077052
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Hardcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
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Zustand: Very Good. (3rd)97 Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Artikel-Nr. GRP102190667
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This Business of Artist Management
Anbieter: Wonder Book, Frederick, MD, USA
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Zustand: Good. Good condition. No Dust Jacket 3rd edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Artikel-Nr. L11OS-00098
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This Business of Artist Management (Revised and Enlarged, Third Edition Hardcover)
Anbieter: Libros Angulo, Madrid, M, Spanien
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Encuadernación de tapa dura. Zustand: Bien. 3? Edición. Billboard Books, New York, 1997. Texto en inglés. Practical Guide to Successful Strategies for Career Development in the Music Business for Musicians, Managers, Music Publishers and Record Companies. 296 pp. 24 x 16. Tapa dura con sobrecubierta de editorial ilustrada. Sin subrayados ni anotaciones. Buen estado de conservación. ISBN: 9780823077052. Artikel-Nr. 050055
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