The Cultures of Globalization (Post-Contemporary Interventions) - Softcover

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9780822321699: The Cultures of Globalization (Post-Contemporary Interventions)

Inhaltsangabe

A pervasive force that evades easy analysis, globalization has come to represent the export and import of culture, the speed and intensity of which has increased to unprecedented levels in recent years. The Cultures of Globalization presents an international panel of intellectuals who consider the process of globalization as it concerns the transformation of the economic into the cultural and vice versa; the rise of consumer culture around the world; the production and cancellation of forms of subjectivity; and the challenges it presents to national identity, local culture, and traditional forms of everyday life. Discussing overlapping themes of transnational consequence, the contributors to this volume describe how the global character of technology, communication networks, consumer culture, intellectual discourse, the arts, and mass entertainment have all been affected by recent worldwide trends. Appropriate to such diversity of material, the authors approach their topics from a variety of theoretical perspectives, including those of linguistics, sociology, economics, anthropology, and the law. Essays examine such topics as free trade, capitalism, the North and South, Eurocentrism, language migration, art and cinema, social fragmentation, sovereignty and nationhood, higher education, environmental justice, wealth and poverty, transnational corporations, and global culture. Bridging the spheres of economic, political, and cultural inquiry, The Cultures of Globalization offers crucial insights into many of the most significant changes occurring in today's world. Contributors. Noam Chomsky, Ioan Davies, Manthia Diawara, Enrique Dussel, David Harvey, Sherif Hetata, Fredric Jameson, Geeta Kapur, Liu Kang, Joan Martinez-Alier, Masao Miyoshi, Walter D. Mignolo, Alberto Moreiras, Paik Nak-chung, Leslie Sklair, Subramani, Barbara Trent

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Über die Autorin bzw. den Autor

Fredric Jameson is Professor and Chair of the Literature Program at Duke University. He is the author of numerous books, including Postmodernism, or, The Cultural Logic of Late Capitalism, published by Duke University Press. Masao Miyoshi is Professor of Japanese, English, and Comparative Literature at the University of California at San Diego. He is the coeditor of Japan and the World and Postmodernism and Japan, both published by Duke University Press.

At the time of his death in 2009, Masao Miyoshi was Professor of Japanese, English, and Comparative Literature at the University of California at San Diego. He is the coeditor of Japan and the World and Postmodernism and Japan, both published by Duke University Press.

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The Cultures of Globalization

By Fredric Jameson, Masao Miyoshi

Duke University Press

Copyright © 1998 Duke University Press
All rights reserved.
ISBN: 978-0-8223-2169-9

Contents

Acknowledgments,
Preface,
Notes,
I Globalization and Philosophy,
Beyond Eurocentrism: The World-System and the Limits of Modernity,
Globalization, Civilization Processes, and the Relocation of Languages and Cultures,
Notes on Globalization as a Philosophical Issue,
II Alternative Localities,
Global Fragments: A Second Latinamericanism,
Toward a Regional Imaginary in Africa,
Negotiating African Culture: Toward a Decolonization of the Fetish,
The End of Free States: On Transnationalization of Culture,
Is There an Alternative to (Capitalist) Globalization? The Debate About Modernity in China,
III Culture and the Nation,
Globalization and Culture: Navigating the Void,
Nations and Literatures in the Age of Globalization,
Media in a Capitalist Culture,
"Globalization," Culture, and the University,
IV Consumerism and Ideology,
Dollarization, Fragmentation, and God,
Social Movements and Global Capitalism,
"Environmental Justice" (Local and Global),
What's Green and Makes the Environment Go Round?,
Free Trade and Free Market: Pretense and Practice,
In Place of a Conclusion,
Index,
Contributors,


CHAPTER 1

Enrique Dussel


Beyond Eurocentrism: The World-System and the Limits of Modernity


Two opposing paradigms, the Eurocentric and the planetary, characterize the question of modernity. The first, from a Eurocentric horizon, formulates the phenomenon of modernity as exclusively European, developing in the Middle Ages and later on diffusing itself throughout the entire world. Weber situates the "problem of universal history" with the question: "to what combination of circumstances should the fact be attributed that in Western civilization, and in Western civilization only, cultural phenomena have appeared which (as we like to think) lie in a line of development having universal significance and value." According to this paradigm, Europe had exceptional internal characteristics that allowed it to supersede, through its rationality, all other cultures. Philosophically, no one expresses this thesis of modernity better than Hegel: "The German Spirit is the Spirit of the new World. Its aim is the realization of absolute Truth as the unlimited self-determination (Selbstbestimmung) of Freedom—that Freedom which has its own absolute form itself as its purport." For Hegel, the Spirit of Europe (the German spirit) is the absolute Truth that determines or realizes itself through itself without owing anything to anyone. This thesis, which I call the Eurocentric paradigm (in opposition to the world paradigm), has imposed itself not only in Europe and the United States, but in the entire intellectual realm of the world periphery. The chronology of this position has its geopolitics: modern subjectivity develops spatially, according to the Eurocentric paradigm, from the Italy of the Renaissance to the Germany of the Reformation and the Enlightenment, to the France of the French Revolution; throughout, Europe is central. The "pseudo-scientific" division of history into Antiquity (as antecedent), the Medieval Age (preparatory epoch), and the Modern Age (Europe) is an ideological and deforming organization of history; it has already created ethical problems with respect to other cultures. Philosophy, especially ethics, needs to break with this reductive horizon in order to open itself to the "world," the "planetary" sphere.

The second paradigm, from a planetary horizon, conceptualizes modernity as the culture of the center of the "world-system," of the first world-system, through the incorporation of Amerindia, and as a result of the management of this "centrality." In other words, European modernity is not an independent, autopoietic, self-referential system, but instead is part of a world-system: in fact, its center. Modernity, then, is planetary. It begins with the simultaneous constitution of Spain with reference to its "periphery" (first of all, properly speaking, Amerindia: the Caribbean, Mexico, and Peru). Simultaneously, Europe (as a diachrony that has its premodern antecedents: the Renaissance Italian cities and Portugal) will go on to constitute itself as center (as a super-hegemonic power that from Spain passes to Holland, England, and France) over a growing periphery (Amerindia, Brazil, slave-supplying coasts of Africa, and Poland in the sixteenth century; the consolidation of Latin Amerindia, North America, the Caribbean, and eastern Europe in the seventeenth century; the Ottoman Empire, Russia, some Indian reigns, the Asian subcontinent, and the first penetration into continental Africa in the first half of the nineteenth century). Modernity, then, in this planetary paradigm is a phenomenon proper to the system "center-periphery." Modernity is not a phenomenon of Europe as an independent system, but of Europe as center. This simple hypothesis absolutely changes the concept of modernity, its origin, development, and contemporary crisis, and thus, also the content of the belated modernity or postmodernity.

In addition, we submit a thesis that qualifies the previous one: the centrality of Europe in the world-system is not the sole fruit of an internal superiority accumulated during the European Middle Ages over against other cultures. Instead, it is also the fundamental effect of the simple fact of the discovery, conquest, colonization, and integration (subsumption) of Amerindia. This simple fact will give Europe the determining comparative advantage over the Ottoman-Muslim world, India, and China. Modernity is the fruit of these events, not their cause. Subsequently, the management of the centrality of the world-system will allow Europe to transform itself in something like the "reflexive consciousness" (modern philosophy) of world history; the many values, discoveries, inventions, technologies, political institutions, and so on that are attributed to it as its exclusive production are in reality effects of the displacement of the ancient center of the third stage of the interregional system toward Europe (following the diachronic path of the Renaissance to Portugal as antecedent, to Spain, and later to Flanders, England, etc.). Even capitalism is the fruit and not the cause of this juncture of European planetarization and centralization within the world-system. The human experience of 4,500 years of political, economic, technological, and cultural relations of the interregional system will now be hegemonized by a Europe—which had never been the "center," and which, during its best times, became only a "periphery." The slippage takes place from central Asia to the eastern, and Italian, Mediterranean; more precisely, toward Genoa, toward the Atlantic. With Portugal as an antecedent, modernity begins properly in Spain, and in the face of the impossibility of Chinas even attempting to arrive through the Orient (the Pacific) to Europe, and thus to integrate Amerindia as its periphery. Let us look at the premises of the argument.


Expansion of the World-System

Let us consider the movement of world history beginning with the rupture, due to the Ottoman-Muslim presence, of the third stage of the interregional system, which in its classic epoch had Baghdad as its center (from...

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ISBN 10:  0822321572 ISBN 13:  9780822321576
Verlag: Duke University Press, 1998
Hardcover