Communicating Causes: Strategic public relations for the non-profit sector - Softcover

Bruce, Ian

 
9780815394013: Communicating Causes: Strategic public relations for the non-profit sector

Inhaltsangabe

The editors of this book have persuaded PR experts from the UK and around the world, and from a variety of PR specialisms operating across different organisational forms, to share their knowledge, experience and some of their secrets.

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Über die Autorin bzw. den Autor

Nicky Garsten is Senior Lecturer at the University of Greenwich, London. She direct the BA (Hons) in Public Relations and Communications, and is co-founder and leader of the module, 'Third Sector PR'. Coming from a background of senior roles in non-profit strategic communications, she publishes and presents academic research on non-profit communications.

Ian Bruce is President and Founder of the Centre for Charity Effectiveness at Cass Business School, City, University of London and Vice President Royal National Institute of Blind People (RNIB). Previously, he was CEO of RNIB & Volunteering England, assistant CEO of a London Borough and has authored four books, alongside many chapters and articles.

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9780815394006: Communicating Causes: Strategic public relations for the non-profit sector

Vorgestellte Ausgabe

ISBN 10:  0815394004 ISBN 13:  9780815394006
Verlag: Routledge, 2018
Hardcover