Personality Power: Discover Your Unique Profile--and Unlock Your Potential for Breakthrough Success - Softcover

Über die Autorinnen und Autoren

Shoya Zichy is a respected career coach and past president of the Myers-Briggs Association of New York. Her Color Q personality system has helped hundreds of thousands worldwide and been featured in Fortune, Barron's, USA Today, and on CNN. Ann Bidou is the coauthor of Personality Power and Your Own Terms.

Shoya Zichy (New York, NY) is a career coach with a Master’s in Education and Counseling, and is past president of the Myers-Briggs Association of New York. Her proprietary personality model has been featured in Fortune, Barron’s, and on CNN.

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The key to both enjoying and succeeding at work lies in knowing your core strengths—and making the most of them. Are you an introvert or an extrovert? Grounded, realistic, and accountable? Competitive and theoretical? Spontaneous and action-oriented? Creative and empathetic?

Based on the easy-to-understand “Color Q” model of the four major personality groups — used by more than 50,000 professionals worldwide—Personality Power gives you a clear blue-print for using your natural abilities more effectively ...and reenergizing your professional life. Just take a simple, 10-minute self-assessment to determine your personality type and discover how best to:

• Communicate with employees, bosses, and others with different styles

• Identify your ideal (and least suitable) work environments

• Avoid the blind spots associated with your type

• Assemble a career plan with concrete steps for achieving your goals

Featuring in-depth chapters for each personality type, helpful charts, exercises, and inspiring success stories—including profiles of well-known figures such as Diane Sawyer, Dr. Mehmet Oz, Hillary Clinton, and others—the book reveals how to use your natural talents to approach innovation, deal with conflict, negotiate compensation, and self-coach your way to greater success.

Good news: You don’t need a new job to be happy at work. Now, packed with life-altering insights, Personality Power will enable you to achieve the recognition and fulfillment you deserve ...just by being yourself.

“I have successfully used Color Q with hundreds of associates to increase their awareness of personality and leadership style, which has resulted in higher-performing teams. It is an incredibly fun, memorable, and effective resource!

— Rehana Farrell, Chief Administrative Officer, Guggenheim Investments

“A breakthrough book! Shoya Zichy scores a bull’s-eye by showing business leaders how to understand their strengths and use them to reduce conflict and manage more effectively.”

— Peter J. Tanous, President, Lepercq Lynx Investment Advisory, LLC

Shoya Zichy is the creator of the award-winning Color Q personality profile system. Formerly president of APTNYC, the Myers-Briggs Association of New York, her roster of impressive clients includes Merrill Lynch, Bank of America, UBS, and the U.S Treasury. She is the author of Career Match.

Ann Bidou is the coauthor of Career Match and has written for various publications.

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1introduction

I SAT, STRANDED, in a muggy Asian airport. It had been a long, overscheduled

trip seeking new private banking clients. In the midst of a pile of

debris left behind by the late-night floor sweepers, I noticed a dog-eared

book. I picked it up and, from that moment, my view of the world was

changed forever.

“If a man does not keep pace with others, perhaps it is because he hears a

different drummer,” it began with the frequently quoted Henry David

Thoreau. The book, a since-discontinued presentation of the theories of Swiss

psychologist Carl Jung, outlined new insights into the way people take in information

and make decisions. The contents confirmed what I had long sensed

intuitively, having observed people with fascination since I was a child. The

information hinted of a new framework to use with clients and associates.

Settling back in my Hong Kong office the next morning, I decided to

categorize each of my customers according to their Jungian behavioral profiles.

I used four colors to create a simple system that could be used by the

support staff during my frequent absences. Each file included brief instructions

for handling personal interactions. “When a Gold comes in, make

sure all statements are up-to-date and organized in date-sequential order.

If a Blue makes an appointment, call our investment guys in New York and

get three new ideas.” There were four color groups of clients; each had its

own service strategy.

Over the next few months our new business increased by 60 percent, primarily

on word-of-mouth. My company benefited, but I did as well. I began

to enjoy my clients more, my stress level went down, and, in time, my relationships

outside of the office would improve as well.

For some ten years, I applied the same techniques to a growing and

diverse client base: high-net-worth individuals in South America, white-robed

sheiks in Abu Dhabi, shipping magnates in Athens, aristocratic

landowners in Spain. No matter who or what, the color coding dotted their

files and it worked—for men, women, young, old, and worldwide ethnicities,

the results were universal.