Army of Entrepreneurs: Create an Engaged and Empowered Workforce for Exceptional Business Growth - Hardcover

Über die Autorin bzw. den Autor

Jennifer Prosek (New York, NY) is the founder and CEO of CJP Communications, an award-winning international public relations and financial communications consultancy with offices in New York, Connecticut, and London. In 2009, Prosek was named an “Emerging Power Player” by PR Week magazine. CJP Communications was recognized as one of the “Top Places to Work in PR” by PR News in 2009 and named “Small Agency of the Year” in 2008 by The Holmes Report.

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Advance Praise for Army of Entrepreneurs

“Jennifer Prosek offers an insightful guide for leaders in every type of business. She shares her perspective on employee engagement, motivation, and recognition in a way that is practical, relevant, and actionable.” — Michael Serino, Executive Director, Human Capital Development, Cornell University, ILR School

“A thoughtful book overflowing with actionable advice for entrepreneurs. In today’s rapidly changing economy, you must empower your employees to innovate in order to achieve market leadership.” — Maria Pinelli, Americas Director, Strategic Growth Markets, Ernst & Young LLP

“An excellent, accessible, step-by-step guide to increasing staff teamwork, motivation, and results.” — Stuart Diamond, Practice Professor, The Wharton School, University of Pennsylvania

“Army of Entrepreneurs offers a plan for the smallest companies to punch big, and the biggest companies to harness the power of small. Read it and convert from an employee that adds value to an idea person who’s leading an enterprise.” — Tim Sanders, author of Love Is the Killer App: How to Win Business and Influence Friends

“Prosek’s vision is matched by her insightful pragmatism and personal experience. She ignites the imagination and then lays out the pathway to achievement.” — Amir Ziv, Vice Dean, Professor of Accounting, Samberg Faculty Director, Columbia Business School

“Prosek provides a sensitive and insightful walk through her own experience as an entrepreneur who successfully engaged the hearts and minds of her employees.” — Leslie W. Braksick, Ph.D., cofounder of CLG, author of Unlock Behavior, Unleash Profits and Preparing CEOs for Success

“There has never been a more important time to unleash the talent residing in all organizations. Jennifer Prosek’s powerful story and examples will guide the way.” — Frank Brown, Dean, INSEAD

“Prosek has written a refreshingly clear, experience-based, and sensible guide to business creation.”— Jeffrey Sonnenfeld, Senior Associate Dean, Yale School of Management

Aus dem Klappentext

Imagine the benefits to be gained from a pool of employees who act as if they own the business: greater motivation, increased productivity, and a supercharged desire to succeed. As a young entrepreneur who turned a small PR business into a highly successful, international communications firm, Jennifer Prosek has experienced first­hand the power of instilling an “owner’s mind­set” in every employee.

With innovation driving the new economy, your company’s people have never been more important. But old management models don’t truly encourage the entrepreneurial thinking needed for success. In Army of Entrepreneurs, Prosek presents an easy-to-follow action plan any company—large or small—can use to build a workforce dedicated to generating new business, creating breakthrough products and services, and sustaining growth.

With your own Army of Entrepreneurs™, every employee becomes a powerful force for growth within the organization. Filled with inspiring examples, this book shows you how to:

• Motivate, train, and reward your employees

• Provide everyone from interns to executives with the skills and support they need

• Evaluate and refresh the program over time for continuous results

• Initiate a simple but effective Commission for Life™ incentive program that gets every member of the team actively involved in generating new business

• Develop internal training programs that foster an owner’s perspective, with a focus on how the business works, where the profits come from, and how to identify new opportunities

Don’t go it alone. This clear, replicable roadmap is an invaluable guide for any business owner or manager. Turn to Army of Entrepreneurs to build your company into a thriving, recession-resistant organization.

Jennifer Prosek is the founder and CEO of CJP Communications, an award-winning international public relations and financial communications consultancy with offices in New York, Connecticut, and London. CJP was named an Inc. 5000 Fastest-Growing Company, has been recognized as one of the “Top Places to Work in PR” by PR News, and was named “Small Agency of the Year” by The Holmes Report. Prosek was named an “Emerging Power Player” by PRWeek magazine. She is a graduate of Miami University of Ohio and the Columbia Business School. Visit www.armyofentrepreneurs.com and www.cjpcom.com.