Shaping the Future - A Dynamic Process for Creating and Achieving Your Company's Strategic Vision - Hardcover

Inhaltsangabe

Shaping the Future provides how-to guidance―as well as examples based on interviews with executives from companies like Boeing, Microsoft, Rockwell-Collins, and Apple―on how readers can help to create a future of their own choosing

Rethinking many classic assumptions about change, Shaping the Future emphasizes the importance of making a single, critical change―the strategic imperative―rather than many smaller ones.

The book presents a practical and unique Transformational Model, consisting of five key steps necessary to overcome resistance and effect critical change within an organization.

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