"A book community groups can't afford to be without." -- The Christian Science Monitor "The 'Bible' of fundraising for nonprofit groups." -- Sojourner "Flanagan's book takes the guesswork out of grass roots fundraising and puts the profit in." -- Foundation News "The book is worth buying simply for the information it contains. But added extras are Flanagan's humor and commonsense style of writing, which makes the book easy to read and enjoyable." -- Grassroots Fundraising Journal Practical, comprehensive, and readable, this new, updated edition of The Grass Roots Fundraising Book is an indispensable resource for novice community fundraisers. Professional fundraiser Joan Flanagan includes foolproof money-making strategies already tested by hundreds of successful fundraisers, the basics of organizing special events, advice on approaching philanthropists, a step-by-step guide to direct mailing, the how-tos of door-to-door canvassing, and much more.
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