"Asserting the interlock of the arts and technological sciences in our culture, Tichi illuminates new areas of investigation, demonstrating connections and influences where none have before been suspected."--John Seelye, University of FloridaVom Verlag:
A major consequence of this technology was its effect on the arts, in particular the literary arts. Three prominent American writers of the time -- Ernest Hemingway, John Dos Passos, and William Carlos Williams -- became designer-engineers of the word. Tichi reveals their use of prefabricated, manufactured components in poems and prose. As designers, they enacted in style and structure the new technological values. The writers, according to Tichi, thought of words themselves as objects for assembly into a design.
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