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Entertainment-Education and Social Change: History, Research, and Practice (Lea's Communication Series) - Hardcover

Buch 24 von 231: Routledge Communication
 
9780805845525: Entertainment-Education and Social Change: History, Research, and Practice (Lea's Communication Series)
Hardcover
ISBN 10: 0805845526 ISBN 13: 9780805845525
Verlag: Routledge, 2003

Inhaltsangabe

Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights from prominent E-E theoreticians, practitioners, activists, and researchers, representing a wide range of nationalities and theoretical orientations. Examples of effective E-E designs and applications, as well as an agenda for future E-E initiatives and campaigns, make this work a useful volume for scholars, educators, and practitioners in entertainment media studies, behavior change communications, public health, psychology, social work, and other arenas concerned with strategies for social change. It will be an invaluable resource book for members of governmental and non-profit agencies, public health and development professionals, and social activists.

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Über die Autorin bzw. den Autor

Singhal, Arvind; Cody, Michael J.; Rogers, Everett M.; Sabido, Miguel

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Verlag
Routledge
Erscheinungsdatum
2003
Sprache
Englisch
ISBN 10 
0805845526
ISBN 13 
9780805845525
Einband
Gebundene Ausgabe
Anzahl der Seiten
480
Herausgeber
Singhal Arvind, Cody Michael J., Rogers Everett M., Sabido Miguel
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

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