The Design of Insight: How to Solve Any Business Problem - Softcover

"The Design of Insight is a tour de force in the craft and discipline of problem solving. It points to both new solutions and new ways of generating solutions-which is the crux of the problem solver's skill. Read it once for fun and insight, and a second and third time for discipline and practice." -- Dominic Barton, Global Managing Director * McKinsey & Company * "Moldoveanu and Leclerc introduce business students and faculty to a personal problem-solving platform, an integrative approach toward thinking about complex problem solving as well as innovative ways of generating solutions . . . Recommended." -- J.P. Miller * CHOICE *

The Design of Insight is a personal problem-solving platform that will enable readers to break out of familiar thought models and create innovative solutions for impactful change at any level in their business.