Media Performance: Mass Communication and the Public Interest - Softcover

McQuail, Denis

 
9780803982956: Media Performance: Mass Communication and the Public Interest
Softcover
ISBN 10: 080398295X ISBN 13: 9780803982956
Verlag: SAGE Publications Ltd, 1992

Inhaltsangabe

Important and recommended for good communications collections - this will be widely used and widely cited' - ChoiceThis major text by the author of Mass Communication Theory offers a comprehensive analysis of the assessment of mass media performance in all aspects - economic, social, aesthetic and moral.

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Über die Autorin bzw. den Autor

Denis McQuail (1935-2017) was Emeritus Professor at the School of Communication Research (ASCOR) University of Amsterdam and Visiting Professor in the Department of Politics at the University of Southampton. He studied history and sociology at the University of Oxford and received his Ph.D. from the University of Leeds. He is an Honorary Doctor of the University of Gent. He has published widely in the field of media and communication, with particular reference to audience research, media policy and performance, and political communication. His most recent book publication is McQuail¿s Media and Mass Communication Theory, 7th edition., SAGE, 2020, co-authored by Mark Deuze.

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Verlag
SAGE Publications Ltd
Erscheinungsdatum
1992
Sprache
Englisch
ISBN 10 
080398295X
ISBN 13 
9780803982956
Einband
Taschenbuch
Anzahl der Seiten
372
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Deutschland

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Vorgestellte Ausgabe

ISBN 10:  0803982941 ISBN 13:  9780803982949
Verlag: SAGE Publications Ltd, 1992
Hardcover