An Introduction to Survey Research, Polling, and Data Analysis - Softcover

Weisberg, Herbert F.; Krosnick, Jon A.; Bowen, Bruce D.

 
9780803974029: An Introduction to Survey Research, Polling, and Data Analysis
Softcover
ISBN 10: 0803974027 ISBN 13: 9780803974029
Verlag: SAGE Publications, Inc, 1996

Inhaltsangabe

This book describes how surveys are conducted in such a way that they can be believed, explains how to read statistical reports and analyze data, and provides guidelines that are useful in evaluating polls.

Using examples from contemporary large surveys and polls, as well as from the media, the authors stress the importance of understanding tables thoroughly before moving to interval statistics. In addition, they cover: the design of surveys; the steps for sampling and question writing; interviewing and coding strategies; survey analysis from frequency distributions and cross-tabulations through to control tables and correlation/regression; the ethics of survey research; and how to read and write reports of survey research.

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Über die Autorin bzw. den Autor

I am a Professor in the Department of Political Science at Ohio State University. My research and teaching interests include voting behavior, legislative behavior, and research methods, with a focus on survey research methods and scaling techniques.

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Verlag
SAGE Publications, Inc
Erscheinungsdatum
1996
Sprache
Englisch
ISBN 10 
0803974027
ISBN 13 
9780803974029
Einband
Taschenbuch
Auflage
3
Anzahl der Seiten
408
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

Lengericher Landstr. 19
Osnabrück
Niedersachsen
49078
Deutschland

Weitere beliebte Ausgaben desselben Titels

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Vorgestellte Ausgabe

ISBN 10:  0803974019 ISBN 13:  9780803974012
Verlag: Sage Publications, 1996
Hardcover