Fundraising on the Internet: The ePhilanthropyFoundation.Org Guide to Success Online, 2nd Edition: Second Edition (The Mal Warwick Fundraising Series) - Softcover

 
9780787960452: Fundraising on the Internet: The ePhilanthropyFoundation.Org Guide to Success Online, 2nd Edition: Second Edition (The Mal Warwick Fundraising Series)
Softcover
ISBN 10: 0787960454 ISBN 13: 9780787960452
Verlag: Jossey-Bass, 2001

Inhaltsangabe

In this second edition of the popular Fundraising on the Internet, Mal Warwick, Ted Hart, Nick Allen, and a sterling group of experts in the field have completely rewritten the first-ever hands-on guide for navigating the ever-changing world of fundraising on the Internet. This no-nonsense book gets beyond the hype and hyperbole, and takes into account the new realities of the post dot.com crash marketplace to offer solid advice on how to use technology to raise funds.

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Über die Autorin bzw. den Autor

Mal Warwick, consultant, author, and public speaker, is the founder or cofounder of four affiliated companies: Mal Warwick & Associates, Inc.; Share Group, Inc.; donordigital.com LLC; and Response Management Technologies, Inc. These companies provide a wide range of fundraising and marketing services to nonprofit clients throughout North America. Warwick is the author or editor of ten books on the topic of fundraising, including The Five Strategies for Fundraising Success.

Ted Hart is president and CEO of ePhilanthropyFoundation, an organization devoted to fostering secure, private, and ethical online philanthropy. Hart serves on the Association of Fundraisers Professionals' International Board of Directors.

Nick Allen is CEO of donordigital.com LLC, the digital direct marketing company that helps nonprofits use the Internet for fundraising, marketing, advocacy, and e-commerce.
Allen has twenty-five years of experience in building nonprofit organizations, raising money, organizing, and media and public relations. He is the coeditor of the first edition of Fundraising on the Internet (Strathmoor Press, 1996)

Von der hinteren Coverseite

In this second edition, Mal Warwick, Ted Hart, Nick Allen and a sterling group of experts in the field have completely rewritten the first-ever hands-on guide for navigating the ever-changing world of fundraising on the Internet. This no-nonsense book gets beyond the hype and hyperbole, and takes into account the new realities of the post dot.com crash marketplace to offer solid advice on how to use technology to raise funds. Both timely and informative, this invaluable resource will be kept current with frequent e-mail updates from the authors.

Aus dem Klappentext

In this second edition, Mal Warwick, Ted Hart, Nick Allen and a sterling group of experts in the field have completely rewritten the first-ever hands-on guide for navigating the ever-changing world of fundraising on the Internet. This no-nonsense book gets beyond the hype and hyperbole, and takes into account the new realities of the post dot.com crash marketplace to offer solid advice on how to use technology to raise funds. Both timely and informative, this invaluable resource will be kept current with frequent e-mail updates from the authors.

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Verlag
Jossey-Bass
Erscheinungsdatum
2001
Sprache
Englisch
ISBN 10 
0787960454
ISBN 13 
9780787960452
Einband
Taschenbuch
Auflage
2
Anzahl der Seiten
324
Herausgeber
Warwick Mal
Kontakt zum Hersteller
Wiley-VCH GmbH
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