Entrepreneurship: Venture Initiation, Management and Development - Hardcover

Vozikis, George S.; Mescon, Timothy S.; Feldman, Howard D.; Liguori, Eric W.

 
9780765631138: Entrepreneurship: Venture Initiation, Management and Development
Hardcover
ISBN 10: 076563113X ISBN 13: 9780765631138
Verlag: Taylor & Francis Ltd, 2013

Inhaltsangabe

The authors present core concepts of entrepreneurship in an easy-to-follow, logical sequence. Starting with basic definitions and an overarching conceptual framework in Part I, the book then addresses topics pertaining to Venture Initiation (Part II), Venture Management (Part III), and Venture Development (Part IV). Each chapter contains a case study in which a real-life entrepreneur, who confronts the issues of growth and competition, is followed. Venture initiation and development are key components of this book.

Entrepreneurship has all the standard features that entrepreneurs-in-training need. The book's strength, however, lies in the clear, straightforward, and logical manner in which the various topics within this complex subject are presented. The book also includes learning objectives, outlines, terms, and review questions.

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Über die Autorin bzw. den Autor

George S. Vozikis Chaminade University of Honolulu and Reighard Chair of Management (ret.) California State University, Fresno Timothy S. Mescon Columbus State University Howard D. Feldman University of Portland Eric W. Liguori California State University, Fresno

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Verlag
Taylor & Francis Ltd
Erscheinungsdatum
2013
Sprache
Englisch
ISBN 10 
076563113X
ISBN 13 
9780765631138
Einband
Gebundene Ausgabe
Auflage
2
Anzahl der Seiten
472
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Buchbär
info@buchbaer.de

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