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Focus Groups in Social Research (Introducing Qualitative Methods) - Softcover

Buch 24 von 33: Introducing Qualitative Methods

Frankland, Jane; Thomas, Michelle; Robson, Kate

 
9780761957430: Focus Groups in Social Research (Introducing Qualitative Methods)
Softcover
ISBN 10: 076195743X ISBN 13: 9780761957430
Verlag: SAGE Publications Ltd, 2000

Inhaltsangabe

There is an increasing divergence of focus group practice between social researchers and commercial market researchers. This book addresses the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are most and least suitable; optimum group size and composition; and the designing of focusing exercises, facilitation and appropriate analysis.

The authors use examples, drawn from their own focus groups research experience, and provide exercises for further study. They address the three main components of composition, conduct and analysis in focus group research and also acknowledge the increasing impact the Internet has had on social research by cover

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Über die Autorin bzw. den Autor

editorial board member, Qualitative Research, and Chair, Trustees of the Foundation which owns the Sociology of Health and Illness journal

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Verlag
SAGE Publications Ltd
Erscheinungsdatum
2000
Sprache
Englisch
ISBN 10 
076195743X
ISBN 13 
9780761957430
Einband
Taschenbuch
Anzahl der Seiten
110
Herausgeber
Bloor Michael
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
GPSR Kontakt
gpsr@libri.de

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