Everyone needs to know how to negotiate effectively; this book focuses on how and why women need to increase their negotiating skills. The Good Girl's Guide to Negotiating emphasises how women can play to their strengths: listening astutely, interpreting body language, empathy and relationship building. Areas such as conflict avoidance, where women are not strong, are analysed in full to help women recognise, control and use them to their advantage.CONTENTS:Good Girls: why it's hard for women to negotiate a fair dealGetting to You: understanding what you want is the first win in win-win negotiatingGirl Power: listening and emphathizing are key skills in negotiatingPrep time: research and rehearsalTable manners: why small talk can make a difference, seating arrangements and talking toughThe Negotiation Dance: searching for a breakthrough solution with your opponentCountering Common Boy Ploys: how to handle negotiating tricks It Ain't Over Until It's Over: tips for concluding every deal successfully
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Best Book -- U Magazine
Go clinch that deal ladies! -- R Magazine
Humorous but helpful -- The Guardian
Stop being nice and start some hard bargaining with The Good Girl's Guide -- The Sunday Express
To sharpen your negotiating skill, this indispensible book, with step by step tips and positive case studies, may be the answer. -- ABTA Business Travel
ABOUT THE AUTHORS: Between the two of them, Leslie and Elizabeth have made just about every bad deal possible. Leslie was paid too little for writing a bestseller and Beth paid too much for her first house. They realised that like a lot of women they needed to learn how to negotiate. They weren’t alone – most women they knew confessed they didn’t know much about striking a good deal – whether they were buying a car, getting a new job, or splitting up the housework with their partner or husband. So they decided to write this much needed book.
They started off by researching the best available books on negotiating but they quickly found that most were speaking almost exclusively to a male audience. They interviewed academics about recent research on men’s and women’s negotiating abilities. Research shows that women have the same skills as men, and that most women have some extra advantages, such as well-polished listening skills and a capacity for empathy, that provide an edge at the bargaining table. Finally, they searched out women who had learned how to make win-win deals, from women running a family and home to entrepreneurs.
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