The capabilities and competences demanded of business managers increasingly combine analysis and intuition. Managing major change is not merely a matter of analysis; it demands the ability to visualize future results and to estimate how the company might respond. Using a selection of key articles on strategic change, this study explains how to understand the process of change and how to use that knowledge to create long-term goals.
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Managing major or strategic change now demands the ability to visualise the future, to see what might happen, and to estimate how the organization might respond.
Through a selection of key articles on strategic change from authors such as Senge, Handy, Argyris and Prahalad and Doz, Carnall examines how we can understand the process of change and how we can use this knowledge to create the future.
These articles look at: *networked organizations *market induced changes for internal and external markets *culture change *learning organization *globalisation
This book also includes new material on how to create programmes of change to maximise learning as well as topical approaches such as process re-engineering, time-based management and corporate bench-marking. Students on MBA and other post-graduate business courses, and practitioners in the field of strategic change will find this book essential reading.
Colin Carnall is Professor of Management Studies and Director of Programmes at Henley Management College.
Top-flight editor from one of the best British Business Schools
Includes articles from leading authors -Senge, Handy, Argyris and Prahalad and Doz to name a few
Includes new material on how to create programmes of change to maximise learning
The capabilities and competences demanded of business managers increasingly combine analysis and intuition. Managing major change is not merely a matter of analysis; it demands the ability to visualize future results and to estimate how the company might respond. Using a selection of key articles on strategic change, this study explains how to understand the process of change and how to use that knowledge to create long-term goals.
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