Creativity is a fundamental skill: it is rarely taught, and there are few books that support any serious, intellectually rigorous, teaching. It is also much in demand: creativity and problem-solving rank very highly in the skills sought by employers. Dennis Sherwood is an innovation consultant (and ex-academic) with extensive experience of teaching students and researchers how to be more creative. He has been running EPSRC creativity workshops at universities since 2010, primarily in physics departments at universities including Bristol, Glasgow and Exeter, and this book will be based on these proven methods of enriching creativity in the scientific research community. Dennis has written five creativity books in the past (most recently for Wiley in 2000) and this book will update his thinking for a modern age. The book will be academically rigorous and underpinned by theory, with a focus on practical applications. Most examples will come from the sciences and the book will be written for this audience, although the overall approach will be interdisciplinary and relevant to other subjects too. In addition, the ebook will be highly interactive, making full use of available multimedia.
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Dennis Sherwood is one of the UK's leading experts on creativity and innovation. For the last 20 years, Dennis has been running his own consulting firm, The Silver Bullet Machine Manufacturing Company Limited, working with organisations to generate great ideas, to evaluate them wisely, and to build a sustainable culture in which safe creativity and effective innovation flourish. In particular, much of the inspiration for this book derives from projects carried out with industrial scientists and engineers, as well as academic teams and Centres for Doctoral Training at universities across the UK.
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Gebunden. Zustand: New. Über den AutorDennis Sherwood is one of the UK s leading experts on creativity and innovation. For the last 20 years, Dennis has been running his own consulting firm, The Silver Bullet Machine Manufacturing Company Limited, working . Artikel-Nr. 544054351
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Buch. Zustand: Neu. Neuware - All scientists and engineers are creative - you wouldn't be a scientist or engineer if you weren't. But can you be even more creative Do you know how to develop creativity in those who are less confident And how to build a team culture in which creativity flourishes If those questions spark interest, then this book is for you. Presenting pragmatic and powerful processes for generating ideas, and for distinguishing good ideas from weak ones, the book explores the fundamental first principles on which creativity is based, as well as the organisational factors that need to be addressed for creativity to happen. Filled with examples of creativity in science and engineering, and including a contributed chapter in which 13 contemporary scientists and engineers tell their own stories, this book is a practical 'how to' guide on how to have good ideas on demand, how to judge between good ideas and bad ones, and how to build a sustainable innovation culture. From gravitational waves to outreach, from safety on trains to how some cows in Kansas triggered an idea for noise reduction, the examples in this book are sure to stimulate individual and organisational creativity. Key Features: Artikel-Nr. 9780750349659
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