Smart Thinking: How to Think Big, Innovate and Outperform Your Rivals - Softcover

Markman, Art

 
9780749957681: Smart Thinking: How to Think Big, Innovate and Outperform Your Rivals

Inhaltsangabe

Drawing on the latest research into cognitive science, Art Markman shows you how to maximise your capacity to learn and solve problems effectively at home and at work.

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Über die Autorin bzw. den Autor

Art Markman Ph.D. is one of the premier cognitive scientists in the field and has been published in more than 150 journals. He is the Annabel Irion Worsham Centennial Professor of Psychology and Market at the University of Texas at Austin. Art Markman has also taught at Northwestern University and Columbia University. As a consultant he has worked with businesses such as Procter & Gamble. Markman writes and blogs regularly for Psychology Today and also contributes to the Huffington Post and the Harvard Business Review online.

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