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Employee Engagement and Communication Research: Measurement, Strategy and Action - Softcover

Walker, Susan

 
9780749466824: Employee Engagement and Communication Research: Measurement, Strategy and Action
Softcover
ISBN 10: 0749466820 ISBN 13: 9780749466824
Verlag: Kogan Page, 2012

Inhaltsangabe

There's a well-known saying: what doesn't get measured doesn't get done. So it is no surprise that communicators, human resource and change managers and other professionals recognise the need to measure and evaluate their work, particularly its worth to their organization and seek the most effective ways to achieve this. Whether you're already involved in research, planning your first project or commissioning an external research company, Employee Engagement and CommunicationResearch covers everything you need to know in order to conduct robust, reliable research. Whether it's a full-scale employee survey or research focusing on a particular subject area such as communication, engagement, change or corporate social responsibility, Employee Engagement and Communication Research is your essential guide covering all the tools, strategy and actions to make your project a success.

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Über die Autorin bzw. den Autor

Susan Walker, a leading figure in engagement and communication measurement, directed blue chip and public sector organisation surveys as head of Human Resource Research with the international research firm MORI. She developed new approaches to interpreting and understanding results to drive action forward and now runs her own business. Her specialist work in researching the impact of internal communication made her the foremost UK expert in this field. Her contribution has been recognised by Fellowship of the Institute of Internal Communication (IoIC) and she is an Accredited Business Communicator (IABC).

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Verlag
Kogan Page
Erscheinungsdatum
2012
Sprache
Englisch
ISBN 10 
0749466820
ISBN 13 
9780749466824
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
256
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
gpsr@libri.de
gpsr@libri.de

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