Selling Your Value Proposition: How to Transform Your Business Into a Selling Organization: Strategies for Better Workplace Communication.. Without the Jargon - Softcover

Kay, Frances; Kite, Neilson

 
9780749463816: Selling Your Value Proposition: How to Transform Your Business Into a Selling Organization: Strategies for Better Workplace Communication.. Without the Jargon

Inhaltsangabe

Have you ever wondered how some people constantly achieve success in the workplace and in everyday life? Do you wish you knew more about how they think and behave? Understanding NLP will take you a step closer to sharing their success by showing you how to achieve personal and organizational goals. By applying the principles of NLP to the working environment and describing familiar situations in jargon-free language, it provides insights into interpersonal differences, selling and negotiation, influencing skills and the use of language. Further simplifying the key concepts of NLP and with greater emphasis on the differences between rapport and relationship and how both can be better developed and managed, Understanding NLP provides even more clarity and guidance in a simple and common sense way, helping you to make radical changes in the way you approach people, life and work.

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Über die Autorin bzw. den Autor

Frances Kay, now retired, was a consultant to specialist firms and assisted them in establishing and developing corporate networks and relationships for business development. In addition to her many years of work experience covering politics, diplomatic service and law, Frances has published over twenty business books including Successful Networking and Understanding Emotional Intelligence, both published by Kogan Page.

Neilson Kite has been widely published in the media on business topics and recently undertook ground-breaking work for the United Nations' International Trade Centre and the European Union. He is a regular speaker at national and international conferences on management, marketing and communications topics.

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